Deirdre (Dear Dra) Cavener, MCP
President & CEO
Phone: (727) 517-8450
Email: deridre@pinellaslife.com

Deirdre is the founder and website developer of PinellasLife.com.  She left Corporate America in 2001 with a vision of creating a local internet portal to serve the needs of residents, visitors, and business owners.  She earned a B.S. degree in Management Information Systems from the University of South Florida graduating Magna Cum Laude and holds a professional certification from Microsoft in Analyzing Requirements and Defining Solutions Architecture. She has lived in the Tampa Bay Area since 1984.  Both of her children are currently attending St. Pete College.

Deirdre is a visionary, strong leader and global thinker. She has worked in several industries including finance, education, networking, telecommunications, architectural, housing, recruiting, and accounting.

In Information Technology she has experience in computer programming, database design, data warehousing, system analysis and design, and web application development.

Prior to founding PinellasLife.com, Deirdre was the Vice President of Web Application Development for a local Clearwater technology company, managing the division. Prior to that she held a Data Management position at Lucent Technologies where she gained management experience in a fast growing tech firm servicing a wide array of data centric architectures ranging from mainframe integration, data warehousing, and data cleansing into small data marts, and enterprise conceptual database design. Prior to joining Lucent Technologies, Deirdre held a faculty position at the University of South Florida managing Florida Mental Health's Data Center.

Patty Sebok
Public Relations
Phone: (727) 395-9161
Email: patty@pinellaslife.com

Patty Sebok likes to refer to herself as “the fixer.”

Whatever needs to be done to keep PinellasLife.com and the other KISS Marketing businesses on track with the highest level of efficiency, and providing customers with service excellence, Patty makes it happen. Though she is someone who prefers to stay below the radar, Patty is always prepared to step up and do whatever it takes to keep the business on a steady course.

Several years ago, as the owner of Inn the Weeds bar & restaurant in Seminole, Patty was PinellasLife.com’s very first client and she became well-acquainted with Deirdre Cavener.

Seeking a change in her life after working in restaurant management and ownership for a number of years, Patty was looking for her next challenge. Deidre realized that Patty had exactly what it takes to help PinellasLife.com grow and prosper. Deirdre provided Patty with a wealth of knowledge about working with computers and Internet business. It was a perfect fit, and the two soon became business partners.

“I am sort of the Director of Stuff,” said Patty, who has embraced the opportunity to learn something new every day in the expansive world of Internet sales and marketing.

“We are all so excited about what we do. More importantly, we do what we say we’re going to do. We are local, personal and actually answer the phone and talk to people. We get our customers the traffic they want. When you enjoy what you’re doing, it’s easy to sell.”

Patty looks forward to the explosive growth anticipated by everyone involved with PinellasLife.com, as well as the rewarding opportunity to help others through philanthropic causes.

“I feel like I’m sitting on a volcano,” she said. “All is stable while ready to explode.”

Jen Seaman
Membership & Community Marketing Expert
Phone: (727) 412-0621
Email: jen@pinellaslife.com

In the case of Jen Seaman it can be said that two wrongs do make a right!

A native Floridian who as born and raised in Jensen Beach, Jen has returned to the state she loves and has taken on an exciting new adventure as Director of Sales and Marketing for PinellasLife.com.

After graduating from high school in Jensen Beach, Jen devoted the next four years of her life to the Army. Stationed at Ft. Benning, Georgia she was a a truck driver, a 60-gunner and jumped out of airplanes. Afterward, she graduated with a Bachelor of Science degree in Business from Troy State University.

Next, Jen headed west, accepting what she calls her “dream job” working as a financial analyst for Caesar’s Palace in Las Vegas. Over the next several years in Vegas, Jen worked in printing sales and as a sales manager for the Las Vegas Yellow Pages before starting her own business endeavor – launching the Las Vegas Restaurant Guide in 2000. A very successful, single entrepreneur, Jen was honored as a Heritage Registry Who’s Who and as a Distinguished Woman for Southern Nevada.

Leaving the single life behind, Jen fell in love and married. She and her husband, John, later welcomed their son, Jacob, into the world.

Deciding to sell the Las Vegas Restaurant Guide, the family was vacationing in Indian Rocks Beach when they took a wrong turn and stumbled upon Seminole. They knew the quaint, family-oriented community was just where they wanted to be and decided to relocate.

The wrong turn that led Jen to Seminole was followed by a wrong phone call mistakenly made to KISS Marketing and PinellasLife.com creator Deirdre Cavener.

The two got talking, and Jen’s destiny became clear.

“The wrong call turned out to be the right call,” said Jen, as Cavener offered her the chance to come on board overseeing sales and marketing for PinellasLife.com.

Jen and her family are loving life back in the Sunshine State, spending their spare time shelling on the gorgeous Pinellas beaches, and enjoying the enormous opportunities ahead at PinellasLife.com.

Ryan Cornwell
Finance & Accounting
Email: ryan@pinellaslife.com

Bio coming soon.

back to top